USSEC participated in the Abastur Trade Show from August 26-29 USSEC in Mexico City.  The Abastur Trade Show is one of the leading events for the retail and food service segments in Mexico and Latin America.  This year, 1,300 exhibitor companies representing ten countries participated in the event.
USSEC consultants Jorge Martinez, Pedro Gonzalez and Alvaro Becerril promoted soybean oils and soy foods at the USSEC booth.  More than 20 soybean products were exhibited and promoted by USSEC including soybean oils, soy milks, soybean texturized protein foods and soy snacks manufactured by ten companies that consume U.S. soybeans and U.S. crude soybean oil in the Americas Region.  USSEC consultants helped managers and representatives from these companies to exhibit and promote their products and assisted them in making more than 70 new commercial contacts.  USSEC’s participation in the Abastur Trade Show is expected to increase the soybean product sales of participant companies and to further raise the consumption of U.S. soybeans and soybean oil.