The U.S. SOY Global Trade Exchange will be taking place in Davenport from September 16-18, and USSEC is encouraging U.S. exporters to participate. Co-located with the Midwest Shippers Association annual conference and trade show, USSEC will be hosting over 200 international buyers of soybeans and soy products from 26 countries at the event.
The U.S. SOY Global Trade Exchange is a “non-profit” event organized solely by two non-profit organizations with the objective of facilitating trade and growing/enhancing U.S. exports. Significant U.S. soy checkoff and FAS funds are being invested to bring the international customers to the event. Unlike the many other agriculture related conferences that are organized and promoted by companies with a profit motive, rather than a U.S. trade promotion motive, this event is a low cost opportunity for American companies to meet with existing and potential customers in a setting specifically designed to promote the export of U.S. soy products.
Key business development opportunities include:
- 2013 USSEC Trade Team Invitational. In the morning of September 16, U.S. companies will be conducting private meetings with representatives from the visiting trade teams. Timeslots are filling up now!
- Trade Show Booth Exhibitor Opportunities: On September 16 and 17, the evening receptions, breakfasts and lunches will be conducted in the Trade Show area to allow potential buyers to visit individual company booths and have private conversations to discuss business opportunities. Please let us know if you would like to see the current list of exhibitors.
- Event Participation: We have arranged an impressive array of speakers that should provide stimulating educational opportunities interspersed with networking sessions. Also, the Monday evening Mississippi dinner cruise will provide participants ample opportunity to connect.
To register today, go to www.grainconference.com.
International customers of U.S. soy are very interested in what is going on “in the field.” To respond, USSEC implemented a new section of the website called Ground Work. By accessing Ground Work, customers can learn about the daily activities of U.S. soybean farmers and their contribution to the total quality experience of U.S. soy. To view Ground Work, click here.
China is U.S. soy’s largest international destination, importing 849 million bushels of whole U.S. soybeans in the most recent marketing year. Many of those customers, including some who feed U.S. soy meal to poultry, livestock and fish, will travel to the United States in September to get an update on this year’s crop. While they’re here, they’ll visit soybean farms and participate in the 2013 U.S. Soy Global Trade Exchange in Davenport, Iowa.
In a feature article from the United Soybean Board, Xiaoping Zhang, the U.S. Soybean Export Council (USSEC) country director in China, discusses why activities like these are so important to increasing demand in this valuable market. Read more.
USSEC recently provided technical assistance to two feed mills that manufacture feed for fish and/or shrimp and also observed operations at farms for mountain trout and tilapia in Costa Rica. Consultant Mark Newman visited a feed mill of a large international company. This company makes salmon feeds using U.S. soybean meal in a number of different countries, including Denmark and Chile. Mr. Newman provided assistance on the nutrient requirements of marine shrimp, extrusion principles and equipment used in aquaculture feed production. At the second feed mill, he provided assistance on using alternative antioxidants in aqua feeds, quality characteristics of fishmeal and how to replace fishmeal and fish oil with soy products.
Mr. Newman also visited a large aquaculture farm which exports fresh tilapia fillets to the United States where he conducted an on-site seminar. He discussed the use of immune stimulants in tilapia farming; the characteristics of broodstock diets for tilapia; and alternative feed ingredients such as soybean meal, soy protein concentrate, and soy lecithin that can be used in tilapia diets. Finally, Mr. Newman visited a mountain trout farm where he provided assistance on water quality, dissolved oxygen, pH, density of fish, and techniques for feeding fish.
USSEC recently conducted a course on sales strategies for soybean oil and soyfoods for the Mexican sales force. Consultants Pedro Gonzalez, Alvaro Becerril and Jorge Martinez led the seminar in Mexico City to assist sales staff from a major Mexican soybean oil producer and sales representatives from various soyfoods manufacturers. The course featured a workshop given by a sales specialist from a marketing agency who discussed such topics as: “How to Exploit my Strengths?”; “How Can I Make a Bigger Impact on my Clients?”; “What Do I Need to Get a Better Advantage from the Market?”; and “How Can My Efforts Achieve Better and More Business?”
The USSEC consultants presented topics related to soybean oil and soyfoods in order to provide sales tools to event participants. Mr. Pedro Gonzalez discussed market opportunities for soybean oil in various market segments, Mr. Alvaro Becerril spoke about the uses of soybean oil in the food industry and Mr. Jorge Martinez talked about the benefits of soy consumption.
The Customer Focus Action Team (CFAT) held the first in a series of United Soybean Board (USB) action team off shore meetings August 12-14 at the Gamboa Rainforest Resort in Panama City, Panama. These meetings were sponsored by USSEC. Approximately 120 participants attended a program planned by USSEC aquaculture and Latin American staff that offered attendees real learning opportunities about the various Latin America soy and aquaculture programs while allowing them the opportunity to engage in discussions with customers and those involved in the soy industry in this region.
CFAT Chairperson Sharon Covert welcomed all attendees and USSEC Regional Director – Americas Francisco de la Torre presented a summary of the customer focus program. USSEC Regional Deputy Director Nayeli Vilanova spoke about soy in Latin American social programs. Other topics covered on the first day of the conference were soy logistics and the importance of the Panama Canal expansion; overviews of the livestock and feed industries in Venezuela and Panama; U.S. trade agricultural opportunities in Central America, Mexico and Colombia; Mexico’s place in the global economy and trade alliances; the Free Trade Agreement (FTA) between the U.S. and Panama and the FTA between the U.S. and Colombia; the aquaculture industry in Latin America; an overview of the Latin American corn market; and an update on the World Initiative for Soy in Human Health (WISHH).
The conference’s second day began with a visit to the Panama Canal Authority Training Center, where participants learned about current canal operations. The canal is 99 years old and the canal expansion project, which will double the canal’s capacity, is scheduled for completion in 2015. This session was followed with a tour of the Miraflores Visitors Center Observation Deck and Museum. 560 million bushels of U.S. soy exports pass thru the Panama Canal yearly. The meeting continued after lunch with a focus on aquaculture. USSEC Technical Director – Soy in Aquaculture Program Dr. Michael Cremer gave a lecture titled “Aquaculture around the World.” Mr. de la Torre spoke about USSEC’s Americas aquaculture program and the2012 Latin America Aquaculture Investment Workshop. USSEC Aquaculture Marketing Manager Colby Sutter discussed USSEC key customer focus aquaculture programs and grower leader Russ Carpenter reported on the recent aquaculture grower leader trip to Vietnam & China.
On the third day of the meetings, groups either participated in the Open Blue Aquaculture Tour or the Port of Balboa Tour. Open Blue is an aquaculture producer that farms cobia off the Panama coast. This tour took visitors to the Open Blue Inland Facilities in Puerto Lindo and provided them with a tour of the Open Blue Hatchery before traveling to the new Open Blue Hatchery in Viento Frio for a brief overview. This group wrapped up with a visit of the Open Blue Port Facility in Miramar. The second group traveled to the Port of Balboa for a tour of the port faculties.
This Off Shore Observation meeting provided U.S. soy representatives the opportunity to meet and interact with Latin American customers. By finding out the needs of these customers, members of the U.S. Soy Industry can help all aspects of the value chain be more profitable.
USSEC consultant Jorge Martinez and U.S. technician Tripp Fezler recently visited a soybean crusher in Costa Rica to provide technical assistance. During this visit, the consultants discussed current bleaching parameters with plant staff. Mr. Fezler gave a presentation on bleaching optimization and provided several guidelines to help improve the color of the bleached soy oil. They visited the processing facility and gave on-site recommendations to improve bleaching processing conditions while viewing the plant’s operations and state of its equipment.
Mr. Martinez also visited this company’s headquarters in San Jose to meet with its Commercial Director and Marketing Manager to plan a supermarket promotion campaign of its new brand of soybean oil fortified with DHA and EPA. The advertising will focus on a self-conscious market segment that maintains a healthy lifestyle and healthy nutrition habits. After the Costa Rican visit, Mr. Fezler traveled to Monterrey, Mexico with USSEC consultant Pedro Gonzalez to provide technical assistance to a soybean crushing plant and to conduct a seminar for that company’s managers and technical staff. Approximately 20 employees attended the seminar where topics such as innovation in refining soybean oil were discussed.
USSEC continues to monitor the amino acid content of imported soybean meal analyzed by Korea Feed Association’s analysis lab. Three cargoes of U.S. soybean meal arrived in January 2013 from ADM and four cargoes of Brazilian soybean meal from Concordia and Glencoe arrived in May-June 2013. These shipments were analyzed and compared.
The average content of crude protein, total amino acid, essential amino acid, Lys, Met and Thr present in U.S. soybean meal as compared to Brazilian soybean meal were 46.42% vs. 45.52%, 44.80% vs. 43.87%, 22.20% vs. 21.88%, 2.90% vs. 2.83%, 0.64% vs. 0.61% and 1.85% vs. 1.81%, respectively. Standard deviations for each variable were 0.13% vs. 0.68%, 0.20% vs. 0.89%, 0.10% vs. 0.51%, 0.02% vs. 0.05%, 0.02% vs. 0.03% and 0.03% vs. 0.05%, respectively.
USSEC’s technical staff shared this analysis data with four local feed mills: Woosung Feed, Heungsung Feed, Hyundai Feed and NH Feed. USSEC will continue to monitor amino acid content year round and will share the information with the local Korean feed and livestock industry.
USSEC recently visited Nicaragua to provide technical assistance in management and nutrition to Nicaraguan livestock and poultry producers in various regions of the country. During his trip, USSEC consultant Mr. Carlos Campabadal visited five swine farms, three feed mills, one dairy and one beef cattle ranch. At the swine farms, the consultant gave recommendations to improve the performance condition of the pigs in areas of management, health, environmental control, performance records and nutritional and feeding recommendations. All of the swine farms visited are currently buying feeds made with U.S. soybean meal.
At the feed mills, Mr. Campabadal reviewed and formulated livestock and poultry formulas, gave recommendations for ingredient quality control, feed mill design and the purchasing of feed ingredients. The main recommendations at the dairy and beef cattle ranch were related to feeding programs, mineral supplementation and forage conservation programs. USSEC consultant Julio Chaves also made the trip to Nicaragua, providing technical assistance to two meat processing companies.
USSEC is monitoring the impact of the recent “Red Tide,” a harmful algal bloom, on the Korean marine aquaculture industry. Twenty million cultured marine fishes were reported to be killed by the red tide over the period from July 15th through the present time, a figure close to 10% of total cultured fishes, the greatest damage ever reported by a red tide.
USSEC is responsive to this urgent issue facing target flounder growers. These target growers have an improved knowledge of the benefits of soy-based extruded feeds in the pursuit of sustainable and environment-friendly aquaculture. USSEC discussed with academic and industry professionals which available techniques could reduce or remove the red tide. USSEC’s strategy is to respond to the constraint in a timely manner so as not to restrict opportunities of U.S. soybeans in the aquaculture sector.
The world’s largest gathering of soy industry professionals will take place in just a little over a month. The 2013 U.S. SOY Global Trade Exchange is happening from September 16-18 in Davenport, Iowa. Don’t miss out on the only U.S. buyer’s conference that USSEC and their teams of international buyers will attend! 175 international companies representing 35 countries are slated to attend, including delegations from:
- Dominican Republic
- The Netherlands
- Saudi Arabia
- United Arab Emirates
Registrations before August 16 will save $100. Sign up at www.grainconference.org.
USSEC recently released the report, “Soybean Meal Quality by Origin: Economical Value of Hipro Soybean Meal in Least Cost Formulations,” available online at USSEC’s website or through USSEC’s regional offices worldwide. This report, contracted through Schothurst Feed Research, demonstrates the added value of higher quality soybean meal by origin for different European regions based on current feedstuff prices in feeds for swine, layers and broilers. The study focuses on four regions: Northwestern Europe, Southwestern Europe, Northeastern Europe and Southeastern Europe.
The report emphasizes that even though soybean meal is sold on a per unit of protein basis, differences in digestible energy and amino acid content contribute more to the value of soybean meal and that differences in value are largest for broiler feeds followed by layer and swine feeds in all regions. The report also details the value differences in energy, mineral and digestible amino acid content of U.S. soybean meal over meal of other origins.
USSEC recently conducted the Regional Animal Production Course (RAPCO) for shrimp production at Auburn University in Alabama. This event, conducted by USSEC Regional Director Francisco de la Torre and USSEC consultants Belinda Pignotti and Jairo Amezquita, was attended by a team of 32 representatives of shrimp production companies from Peru, Ecuador, Venezuela, Costa Rica, Honduras, Guatemala and Mexico who are users of U.S. soybean products. The course was given by experts from Auburn and also included recognized speakers from other universities and USSEC consultants. Major topics focused on technology of formulation and nutrition aspects; aqua feed management; uses of soybean products in aqua feeds; water quality; manufacture; feed pelleting and extrusion; shrimp health; bioflock management; shrimp production techniques; certifications; and seafood market analysis.
The course proved to be both interesting and useful for the participants, many of whom expect to implement changes and improvements in their processes and operations. The shrimp production companies that attended this course together produce more than 900,000 metric tons (MT) of shrimp per year, representing a potential use of more than 400,000 MT of soy products yearly. The implementation of new technologies for the shrimp industry presented in the course will improve both product quality and shrimp production costs.
A group of U.S soybean grower leaders organized by the Iowa Soybean Association traveled to Pingwang, Jiangsu Province, China on July 22 to visit the Intensive Pond Aquaculture (IPA) demonstration, a project co-sponsored by the Iowa Soybean Association.
IPA technology was first introduced to China by USSEC in 2012 during technical seminars. The Chinese aquaculture industry showed great interest because of IPA’s potential to substantially increase yield in the face of escalating production costs for many Chinese fish farmers. Pingwang Fish Farm was chosen from many applicants to cooperate with USSEC as a demonstration base in 2013. On this trip, grower leaders inspected the remodeled IPA pond, participated in fish feeding with USSEC-formulated extruded soy-based floating pellets and witnessed the newly invested internet-based farm operation system.
IPA technology, developed in the U.S, is intended for areas where environmental pressure is heavy and the production cost is high. To accomplish this project, the cooperator should reconstruct existing ponds by adding the specially-designed water-push (White-Water) system to create a constant water current in the pond to go through the production cells; theoretically, it is capable of increasing yields by 300% in China to 3,500 kilograms (kg) per mu (21,000 kg per acre). Moreover, the technology requires no water exchange during the entire production season and can produce different species or one species of different sizes to help ease producers’ cash flow pressure. From the onset, the technology has drawn a lot of attention and has received many industry visitors including government officials, extension specialists and fish farm managers from all over the country. USSEC is confident that the success of the first feeding trial will lead to the rapid adoption and extension of the technology, creating a greater demand for U.S. soy.
In addition to the IPA farm tour, the U.S. team also visited Shanghai Lutang Fisheries Science & Technology Development Co., Ltd in Songjiang in Shanghai and Shanghai Yihao Aquaculture Co., Ltd. Both companies intend to use IPA technology after the completion of the ongoing production trial in Pingwang.
Paul Burke, USSEC North Asia Regional Director; Xiaoping Zhang, USSEC China Country Director; Dr. Michael Cremer, USSEC Aquaculture Utilization Director; Colby Sutter, USSEC Aquaculture Marketing Manager; and USSEC China aqua staff escorted the team on the field visits.
USSEC Technical Issues Director Kim Nill hosted a United States Department of Agriculture (USDA) Cochran team consisting of ten Vietnamese government agricultural extension officials. The Cochran Fellowship Program provides participants from middle-income countries, emerging markets, and emerging democracies with training / trips to improve their local agricultural systems and strengthen and enhance trade links with the United States.
Mr. Nill’s presentations to the team and subsequent discussions covered environmental and economic benefits of biotech soybeans, regulatory aspects of biotech crops, and how best to explain the safety and benefits of biotech soybeans to the public.
USSEC consultants Alberto Celis and Fradbelin Escarraman travelled to Port Au Prince, Haiti, to participate in a seminar titled, “International Training on Poultry Nutrition.” The seminar included five conferences and was organized by the National Soybean Research Lab (NSRL) at the University of Illinois. The NSRL, in cooperation with the Haitian Association for the Livestock Promotion (AHPEL), developed a training program for Haitian poultry producers and requested USSEC’s participation in the seminar.
During the seminar, Mr Celis reviewed the differences between various ingredients, as well as ingredients from different origins, in order to determine why it is important to evaluate feedstuffs based on nutritional value rather than price. Other topics discussed and presented at this event were NSRL activities; the basics of poultry nutrition; and information provided by Iowa State University reviewing the economics behind egg production in the U.S. Approximately 60 people, mainly poultry producers and employees of poultry farms in Haiti, attended the seminar.
USSEC Korea recently had a series of discussions with leading aqua feed mills CJ Cheiljedang and Cargill Agribrands Purina; fish nutritionists; aqua feed dealers; and flounder growers. The goal of these talks was collaboration on methods of correcting over-feeding practices leading to high fish mortality rates. The common view was that fish growers are not feeding at the 90% satiation rate recommended in the feeding manual.
USSEC has delayed its roundtable focused on the correction of feeding practices from August 14 to September 26, which will allow feed mills producing aqua feeds to participate as a target group. USSEC expects the roundtable to highlight the need for more attention on overfeeding to feed mills.
The Irish Feed and Grain Association (IGFA), which represents the interests of Irish feed manufacturers and suppliers, recently praised the U.S. Soybean Sustainability Assurance Protocol. In a press release featured on Ireland’s Department of Environment’s website, the group lauds the introduction of the U.S. sustainability program for soybean growers, stating that the program will incentivise farmers and the wider industry to continue to strive for innovation and will positively impact the Irish feed industry.
More and more international customers are showing an interest in the sustainability chain and are asking whether materials for feeds are being sourced in a sustainable manner. The U.S. Soybean Sustainability Assurance Protocol gives U.S. soybean farmers the opportunity to show that they are already meeting high standards for sustainable soy production and to set a precedent for international customers reviewing sustainability requirements for suppliers.
The press release written by Deirdre Webb can be viewed here.
The U.S. Soybean Sustainability Assurance Protocol can be viewed at www.ussec2016.wpengine.com/sustainability.
USSEC Korea continued its individual visits to local feed mills with the objective of maintaining the mills’ interest in U.S. soybean meal at the upcoming purchasing tenders for imported soybean meal arriving in October or November 2013.
USSEC staff recently visited TS Corp. Co., Ltd, one of five feed mills belonging to purchasing group Feed Mill Leading Committee (FLC). TS Corp. and the FLC’s four other feed mills have used 30,000 metric tons (MT) of U.S. soybean meal this year. TS produced 561,000 MT of feed in 2012 including 300,000 MT of swine feed and 156,000 MT of poultry feed. USSEC met with the feed mill’s purchasing and research and development staff to promote the superior feeding value of U.S. soybean meal due to its amino acid content, shared data of amino acid analysis on imported soybean meal in 2013 and discussed the inferior protein content of soybean meal from other origins.
USSEC will continue these individual meetings with local feed mills to address the economic value of U.S. soybean meal. U.S. soybean meal is most popular with Korean feed mills during the winter and spring seasons.
USSEC recently participated in AGROEXPO 2013, the largest agricultural and livestock fair in Colombia. USSEC consultant Julio Chaves presented two lectures titled “Factors Affecting Pork Quality” and “Pork Meat for Export.” The AGROEXPO took place from July 11-21 in Bogotá and is open to the general public, gathering more than 9000 exhibitors and attracting approximately 1,350,000 visitors each year.
Mr. Chaves visited a deboning facility in Bogotá which processes a total of 110 hogs per day. He provided assistance on plant distribution topics and gave recommendations for modifying some parts of the plant in order to comply with Colombian regulations for a facility of its kind. Mr. Chaves also visited a company in Cali that sells pork meat and has its own deboning facility as well as a small sausage plant. The consultant discussed the pros and cons of using modified atmosphere packaging for meat and gave recommendations of the proper usage of this packaging system.
While at this company, Mr. Chaves further promoted and demonstrated the use of soybean concentrate in the preparation of pork skin emulsions widely used in the sausage industry.