Southeast Asia

Southeast Asia currently has a total population of 636 million, which the U.S. Census Bureau projects to increase to 697 million by 2025. Although there is a wide mix of cultures and religions, the region is relatively stable socially and politically. Southeast Asia’s economy is the sixth largest in the world. Collectively, ASEAN’s (Association of Southeast Asian Nations) largest economies, which include Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam, is projected to continue its robust economic growth, boasting an approximate 5 – 6 percent annual average growth rate compared with 3.0 to 3.5 percent for the global economy.

With its growing population – an additional 6 million mouths to feed annually – and burgeoning middle-class consumers with rising disposable household incomes, Southeast Asia’s animal protein consumption is projected to achieve a compounded annual growth rate of 20 percent in the next five years. Largely dependent on imported raw feed ingredients, this region needs to increase its purchase of soybean and soybean meal exponentially to meet demand, especially considering that five countries in this region are ranked within the top 20 global broiler producers, five countries are ranked in the top 10 in global aquaculture production, and Vietnam and the Philippines rank #4 and #6 in global pork production, respectively. Total projected imports for U.S. soybeans into Southeast Asia in 2015 are about 3.4 MMT and 2.5 MMT of soybean meal, accounting for over 59 percent and an 18 percent share of the overall market, respectively. This is a 240 million bushel market for U.S. Soy.

Southeast Asia’s regional economies are relatively open and market-driven, and ASEAN countries have good relations with the United States. U.S. exports of agricultural products to ASEAN countries totaled $10.7 billion in 2013. Leading categories include: soybeans ($1.7 billion), dairy products ($1.3 billion), wheat ($1.1 billion), cotton ($923 million), and soybean meal ($909 million). Southeast Asia represents a market with a combined estimated GDP of more than $6 trillion in 2015. A core competency of the major markets in this region is its ability to adopt new technologies and management systems rapidly. Biotechnology acceptance is not a major issue.

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Southeast Asia Directory

Timothy Loh

Regional Director - Southeast Asia

U.S. Soybean Export Council
541 Orchard Road
#11-03 Liat Towers
Republic of Singapore 238881

Ibnu Edy Wiyono

Country Director - Southeast Asia, Indonesia

Richard Yanming Han

Technical Director - Animal Utilization, Greater China; Senior Technical Adviser - Animal Utilization, Southeast Asia

Boon Yee Yeong

Senior Technical Consultant - Human Protein, Southeast Asia

Basilisa Reas

Senior Technical Consultant - Animal Utilization, Southeast Asia, Philippines

Lukas Manomaitis

Senior Technical Consultant - Aquaculture, Southeast Asia, Thailand

Dady Maskar

Technical Consultant - Human Program, Southeast Asia, Indonesia

Jaruwan Sanping

Technical Consultant - Animal Utilization, Southeast Asia, Thailand

Pamudi

Technical Consultant - Aquaculture, Southeast Asia, Indonesia

Ngoc Thanh Bui

Technical Consultant - Aquaculture, Southeast Asia, Northern Vietnam

Hsiang Pin Lan

Marine Aquaculture Technical Consultant – Aquaculture Utilization, Greater China & Southeast Asia

Uyen Thi (Trudy) Nguyen

Technical Consultant - Aquaculture, Southeast Asia, Southern Vietnam

Levy Manalac

Technical Consultant - Aquaculture, Southeast Asia, Philippines

Budi Tangendjaja

Technical Consultant - Animal Utilization, Southeast Asia, Indonesia

Chuchai Kanjanamayoon

Technical Consultant - Aquaculture, Southeast Asia, Thailand

Tran Trong Chien

Country Representative - Southeast Asia, Vietnam

My Hanh Tran

Country Representative - Southeast Asia, Vietnam

Noe Noe Lwin

Country Representative - Southeast Asia, Myanmar

Richard Heng

Country Representative - Southeast Asia, Malaysia

Benito Oliveros

Country Representative - Southeast Asia, Philippines

Robert Middendorf

Market Consultant - Southeast Asia, Australia and New Zealand

Handiman

Program Executive - Southeast Asia, Indonesia

Ngan Hanh Nguyan

Program Executive - Southeast Asia, Vietnam

Intan Kusumawati

Program Assistant - Human Utilization, Southeast Asia, Indonesia

Muhammad Ridha

Local Coordinator - Human Program, Southeast Asia, Indonesia

Curlyn Tan

Director of Operations - Southeast Asia, Singapore

Charlotte Tan

Office Manager - Southeast Asia, Singapore

Cassandra Low

Senior Accountant - Southeast Asia, Singapore

Joan Chua

Project Executive - Animal Utilization, Southeast Asia, Singapore

Grace Ruth Chan

Project Executive - Aquaculture, Southeast Asia, Singapore

Yaowaluck Boonsong

Project Executive - Human Protein, Southeast Asia, Thailand

Dina Pramecwari

Project Executive - Animal Utilization, Southeast Asia, Indonesia

Kim Lian Soong

Consultant - Project Management, Southeast Asia, Singapore

Lily Tang

Accounts Executive - Southeast Asia, Singapore

Joyce Foo

Accounts Executive - Southeast Asia, Singapore

Jerico Quek

Operations Manager, Southeast Asia

Nguyen Lan Huong

Office Accountant - Southeast Asia, Vietnam